In a move that has everyone shouting “Take my money!”, Rihanna is here to blind us all with her shine in the latest commercial for Dior’s legendary J’ADORE fragrance. And by “shine,” I don’t mean she’s sweating from trying to carry the weight of the world’s expectations — she’s practically glowing like she just emerged from a pool of liquid gold. Beyoncé might have said she woke up like this, but Rihanna? She woke up, shimmered, and said, “Hold my perfume bottle.”
The Bajan goddess, whose skin is smoother than butter on a summer day, was recently crowned as the new face of the brand, and honestly, we’re all wondering why this didn’t happen sooner. Clearly, her royal highness has the Midas touch because everything she’s involved with turns into something fabulous, sparkly, and way too expensive for most of our bank accounts.
In the dazzling ad, Rihanna channels her inner goddess (or outer goddess, let’s be real), and the whole thing is dripping in opulence. The track of choice? ‘Love on the Brain’ from her legendary ‘ANTI’ album, because what better way to remind everyone she’s still got it than by serenading us all into submission? This commercial is basically Rihanna’s way of saying, “Yes, I’m gorgeous, talented, and smell like heaven. You’re welcome.”
Directed by Steven Klein, this cinematic masterpiece is less of a commercial and more of a “bow down, peasants” moment. Go ahead, take a deep breath of that J’ADORE essence, but fair warning: it won’t make you Rihanna. Only Rihanna can be Rihanna.
Watch the magic unfold below — and don’t blame me if you end up spending your rent money on a bottle of perfume.