It’s official—Rihanna is now in her soccer mom era, and instead of packing orange slices, she’s delivering high-fashion sneakers for the masses. And because she’s Rihanna, naturally, she’s found a way to make dressing like her seem both glamorous and completely achievable. Spoiler: it involves shoes, not minivans.
The 36-year-old singer, entrepreneur, and part-time baby whisperer decided to give traditional press conferences the boot (pun intended) and held an event in Los Angeles on October 23 to launch her new Fenty x Puma Avanti sneakers. But here’s the twist: Rihanna didn’t take questions from grown-up reporters. Oh no—she let the kids take over the mic. Because who better to grill a global superstar than a bunch of children with zero filters and an insatiable need for snacks? Iconic behavior.
Now, Rihanna may have strutted into this kid-interrogation showdown wearing a stunning Christopher John Rogers dress worth a cool $1,495, but the real MVPs of the day were her new sneakers. Good news: Unlike her dress, these shoes won’t make your bank account weep. They’re priced at a much friendlier $150. And in true Rihanna style, the shoes are effortlessly chic and practical—because, let’s be real, moms need sneakers they can sprint in. You know, for the occasional toddler chase.
If you’ve got FOMO already, don’t worry. The Avanti sneakers are available on Puma.com in two shades: red or white. And according to Rihanna, these aren’t just any shoes—they’re sneakers with purpose. “I was super selfish with the colors,” she admitted unapologetically, as only Rihanna can. “I wanted sneakers in shades that I want to wear and, more importantly, that I want to see my kids wear. A red sneaker? Come on, that’s the universal ‘I don’t have time to match today’ shoe.”
And if you’re wondering about the white ones, Rihanna explained the inspiration there, too. “The only cream-ish pair I’d made before was in pony hair—because I’m fancy like that. But this time, I went for something simpler and more affordable. Even legends like me can keep it basic every now and then.”
Rihanna’s officially redefined what it means to be in your mom era. No yoga pants required—just a pair of Fenty x Puma kicks and enough swagger to field questions from a pack of sugar-fueled kids.
And if Rihanna’s rocking these shoes while wrangling two toddlers, what’s your excuse?