When 50 Cent performs, he doesn’t just rap—he transforms the air into a power surge that makes everyone feel like they’ve been struck by a lightning bolt of pure awesomeness. And boy, did the New York Fashion Week crowd get a jolt when he took over SoHo, turning the launch of Poppi’s Cherry Cola into a night that’ll be remembered as long as people remember things.
In the throbbing heart of New York’s SoHo, Poppi’s pop-up shop, known fondly as “Poppi World” (because apparently, “Poppi’s Pop-Up Shop” sounded too mundane), exploded with star power. The place was practically crawling with celebs like Emily Ratajkowski, Jasmine Tookes, Kevin Love, Suni Lee, and a few others who probably had to be reminded to breathe through all the excitement.
Even though they tried to keep it hush-hush, almost everyone at the venue was practically vibrating with anticipation for the electric performance by the one and only 50 Cent. Dressed in a white-and-red Versace tee and a matching red Yankees cap that screamed “I’ve got style and maybe a new favorite color,” 50 Cent hit the stage and gave a 30-minute set that was like a musical rollercoaster, blasting through 20 of his biggest hits. From “Candy Shop” to “Window Shopper” to “P.I.M.P.,” it was like an old-school hip-hop buffet. He capped it off with “In Da Club,” making sure the night ended with enough hype to make confetti jealous.
While some celebrities were probably busy admiring their own reflections backstage, others like “Love Island” stars Olivia Walker, Kaylor Martin, and Kendall Washington were on the floor, snapping selfies and soaking up the vibes like they were in the front row of a concert at the selfie Olympics. Even when 50’s set wrapped up at 9:30 PM (because even rap legends need their beauty sleep), the DJ kept the party going, spinning tracks like a caffeinated DJ hamster on a wheel.
Poppi’s attention to detail was so intense it was practically shouting “Cherry Red!” from every corner of the store. Attendees didn’t just get free drinks—they walked away with enough branded swag to make them the most popular people at their next brunch. The whole event was a cherry-colored explosion of fun.
Fans went wild on social media, showering 50 Cent with praise and nostalgic love. The rapper himself posted highlights on Instagram, which got a flood of admiring comments, including one that perfectly captured the vibe: “This your year man. Thank you for putting on for the City and showing us NY n****s how to do it.”
And if you missed the Poppi extravaganza at 105 Wooster Street, don’t sweat it. There’s still a whole weekend of cherry-themed madness and exclusive merch to dive into. Poppi’s Cherry Cola isn’t just a drink—it’s a full-on, cherry-flavored fiesta that’s got everyone buzzing.