Post Malone and UGGs are officially that couple—you know, the unexpected yet somehow perfect match. This weekend, the Grammy-nominated crooner didn’t just grace Los Angeles with his soulful vibes; he also turned up at UGG’s new Feel House on Melrose Avenue to bless the crowd with an intimate set and probably a whole lot of cozy feels.
This wasn’t your average “let’s cram people into a store and call it a vibe” event. Oh no, this was an invite-only soirée. That’s right—if your mailbox didn’t feature a golden ticket, you were probably at home in your mismatched socks, eating cereal out of the box, wondering why Post Malone and UGGs are suddenly the power duo we never knew we needed.
Tracy Paoletti, UGG’s VP & General Manager of North America (and clearly the Queen of Comfort), had this to say about the event: “We are thrilled to open the doors to our next Feel House, a powerful retail space that expresses the UGG brand’s commitment to delivering products and experiences that make you feel good inside and out.” Translation? “We’re here to make sure you never want to wear anything else again—emotionally or physically.”
Tracy also dished on how Feel House L.A. is a creative mash-up of Posty’s style and UGG’s signature vibe. Think: cozy boots meet face tattoos, fur-lined everything meets beer pong champion energy. Basically, it’s a whole mood. The space promises to take fans “behind the seams,” which either means a deep dive into UGG’s design magic or just Post Malone giving you a tour while humming “Circles.”
The Feel House, curated by Post Malone himself (yes, he can now add “interior design collaborator” to his résumé), is open to the public until November 24. So, if you’ve ever wanted to feel like you’re walking through Posty’s brain—or just want to snag some UGGs while inhaling the faint aroma of creativity and good vibes—now’s your chance.
UGGs and Post Malone: a love story we didn’t ask for but are now fully invested in. Cozy season just hit different.
