Charli XCX Discusses The ‘Brat’ Album Cover And How It Came About

Buy Me A Coffee

Let’s dive into Charli XCX’s album cover revelation, which is basically like the music industry’s version of finding out that your favorite designer dress was actually bought on clearance—strategic, low-budget brilliance!

So, Charli’s latest album, Brat, has an album cover so minimalistic it’s almost like she was daring people to meme it. And oh, meme it they did, even dragging it into the chaos of the upcoming presidential election. Imagine that: “Vote for me, or else Charli’s album cover will haunt your dreams!”

In a heart-to-heart with Zane Lowe, Charli spilled the tea: the design wasn’t born out of some avant-garde artistic vision—it was pure penny-pinching genius. “Look,” she said (probably sipping some super-expensive latte), “this album? Yeah, it’s niche. So niche, I thought, ‘Why bother spending money on the cover? Most people aren’t going to buy it anyway!’”

See also  Charli XCX And Ariana Grande Release Remix Of 'Brat' Song 'Sympathy Is A Knife'

Charli, being the ultimate pragmatist, thought, “How about I save some coins by not doing an actual photoshoot? I’ve already graced enough album covers. Why not just slap some text on it and call it a day?” Cue everyone around her internally screaming, “Worst. Idea. Ever!” But Charli, being the unapologetic brat she is, went, “No, no, trust me on this. It’s gonna be iconic in a way that will confuse and upset people, which is exactly what I want.”

Of course, everyone in her crew was ready to stage an intervention to stop this “text cover” madness. But Charli stuck to her guns, like a rebellious teen who insists on wearing ripped jeans to a wedding. “It’s bratty,” she declared. “I mean, what’s more bratty than not even showing up on your own album cover? It’s basically the ultimate power move.”

See also  Kanye West Unveils The Cover-Art Of His New Album 'Bully'

She then revealed the pièce de résistance: the pixelation. Yes, that low-res, fuzzy, “did-someone-upload-this-on-Wi-Fi-from-the-early-2000s” vibe? That was on purpose. Charli wanted it to look like they were in such a rush to release the album that they didn’t even bother to get the proper high-res file. “We totally had it,” she admitted, “but it was way funnier to make people think we didn’t.”

And don’t even get her started on that shade of green. They went for the one that made everyone’s eyes twitch. Why? Because Charli knew it would spark conversations—angry, bewildered conversations. “I wanted people to feel something, even if that something was ‘Why does this color make me want to throw my phone across the room?’” she said, probably laughing maniacally.

See also  Olivia Rodrigo And Chappell Roan Perform Together During GUTS Tour Show In LA

And boy, did it work. Fans started writing dissertations, Reddit threads lit up, and suddenly, Charli was less of a musician and more of a conversation starter. She loved it! Forget the usual, “She looks amazing!” reaction to album covers. Charli wanted people to feel confused, frustrated, and deeply invested in the debate over font choice.

Charli XCX didn’t just save a few bucks—she started a meme-worthy revolution, all while sipping her latte and watching the world freak out over a green text cover. Now that’s how you make art.

Comments area

Sidebar

Must Read

Mark Cuban Explains His Decision To Leave ‘Shark Tank’

Mark Cuban, the sharp-tongued, deal-dropping billionaire who’s been swimming...

Brad Pitt Does All of His Own Driving in the New F1 Movie ‘Apex’

Guess what? We've got the scoop on Brad Pitt's...

Jutes Surprises Fiancé Demi Lovato During New Year’s Eve Performance

Demi Lovato kicked off 2024 with her main squeeze,...

Nick Cannon Reveals Why He’s Insured His Genitals For $10 Million

Nick Cannon has decided that his "family jewels" deserve...

Alexis Ohanian, Husband To Serena Williams, Has Lyme Disease

Alexis Ohanian, the 41-year-old entrepreneur and Serena Williams' better...

Tyla Covers Elle Magazine And Teases The Deluxe Edition Of Her Debut Album

Check out Tyla! The ‘Water’ sensation is making waves...

Mayim Bialik Dishes on the ‘Blossom’ Reboot: Legal Limbo, Nostalgia Overload, and 90s Fever Dreams

Mayim Bialik, our favorite neuroscientist-turned-actress-turned-Blossom-whisperer, has finally spilled the...

You Might Also Like

Ariana Grande Teases ‘The Boy Is Mine’ Music Video

Ariana Grande is setting the music world on fire...

Jennifer Lopez And Ben Affleck Go House Hunting In NYC

Guess what? It’s house-hunting season for our favorite dynamic...

Priscilla Presley Opens Up About the Death of Lisa Marie

Priscilla Presley is spilling the beans on her daughter...

‘Dune: Prophecy’ Series Trailer Follows Two Harkonnen Sisters Trying To Save Mankind

The full-length trailer for Dune: Prophecy has dropped online,...

Dolly Parton Is Giving Out Over 3 Million Books Per Month

Dolly Parton, our queen of country, rhinestones, and big...

Meryl Streep Cries While Accepting Palme d’Or at Cannes Film Festival

Guess who’s back, back again? Meryl’s back, tell a...