Get ready to clutch your pearls, because Beyoncé is coming for your taste buds and your wallet with her next-level whisky brand, SirDavis. Forget about taking over the music world, Queen Bey is out here ruling the booze biz too—and she’s doing it like a pro. You think she’d slow down after a summer launch that had critics and customers bowing down like they just watched a live performance of “Single Ladies”? Oh, honey, no. She’s just getting started.
So, what’s Beyoncé doing now? Well, she’s in Paris, because obviously, the only place to take your whisky on a world tour is the city of croissants, couture, and people who wear scarves indoors. She’s not just sipping quietly at a cafe either; she’s hosting an exclusive event for SirDavis at Paris Fashion Week. Why? Because, duh, nothing says high fashion like sipping whisky that makes you feel as fierce as Sasha Fierce.
And let’s not forget—this isn’t just any whisky. It’s co-owned by Moët Hennessy, because why have regular partners when you can team up with luxury gods? Honestly, at this point, Beyoncé’s just showing off. But we’re here for it.
So, while the rest of us are at home wearing sweatpants that double as pajamas, Bey is in Paris, probably pouring whisky into a diamond-studded glass, while models strut past like they’re auditioning for her next tour. She shared some highlights, and by “highlights,” we mean envy-inducing snippets that will make you question every life choice that didn’t lead you to sipping SirDavis with the Queen herself.
Check them out below… if you dare.
