46-year-old ‘goop’ founder GWYNETH PALTROW is expanding her business overseas!
Gwyneth has taken GOOP to London by opening a new Goop London Pop-Up and digital shop and will finally be shipping to the UK. During the official launch, guests including the likes of Demi Moore, 55, met at the Notting Hill store for cocktails before being led to an intimate dinner at the Serpentine Sackler Gallery by official GOOP taxis.
Gwyneth says of the expansion: “This September is a watershed moment for Goop. It’s our 10-year anniversary and our London homecoming; the latter sets the stage for the next phase of the business as we expand into international markets. It’s both humbling and long overdue to open a store back in London where Goop was born.” Check out photos from the official GOOP London launch below and let us know: ARE YOU EXCITED TO SEE GOOP IN LONDON?!