Ciara has announced that she is launching a clothing line! This brand, LITA By Ciara will be her next pillar of The House Of LR&C (Love Respect and Care), the fashion company which was co-founded by Russell Wilson in 2020. Love Is The Answer launches today with an open letter from the singer explaining what people can expect: “I’m so excited to finally announce something I’ve been working on for quite some time; this new chapter as CEO & Creative Director at LRandCo! We’ve spent countless hours dreaming up our third pillar called Lita…the love is THE ANSWER.”
The GRAMMY Award winner formally lifted the lid on her latest venture – writing in an official statement: “Introducing Lita By Ciara!!!! From my childhood obsession with my grandmother’s closet in which every item was perfectly tailored to playing dress up in my Mom‘s clothes, and sometimes even my Dad’s…I’ve always had an incredible love for fashion. It’s one of the ways I feel I can best express myself! I am so proud to share my Women’s Brand – LITA by Ciara, LITA stands for Love Is The Answer! Women have an incredibly expansive gift for expressing Love. We make a lot happen with our Love. We are empowered by the way we know how to Love. I poured a lot of love into every part of the process of creating this line! It started with inspiration from vintage and staple pieces in my closet! I’m a High-Low fashion kind of girl, and Tom Boy Chic is my style. My goal is for LITA to be your best friend in fashion, your one-stop-shop from day to night. LITA has all your fashion needs covered. Join me on this journey!”
Preview the new collection below and let us know what you think!…IS CIARA A GOOD FASHION DESIGNER?!?!?!